READY FOR A BRAND REFRESH? LET’S GIVE YOUR BRAND & WEBSITE THE MAKEOVER IT DESERVES

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A woman standing in front of a white metal garage door, smiling and holding a laptop and a coffee mug, wearing a beige hat, casual gray t-shirt, white pants, and black sneakers. She has one leg kicked up and is surrounded by playful, colorful icons of stars, a lightning bolt, a coffee cup, and a sunglasses graphic.

HEY IM SAM

I’m the owner and creative behind Hello Little Sam. I work with clients from the very start, helping them develop their logo and brand identity, right through to the design of their custom website.

Originally from a small coastal town on the Northern Rivers, I now call Sydney’s Northern Beaches home.

I totally get how overwhelming it can feel when you don’t know where to start. Perhaps you’ve given your logo or website a red-hot crack yourself with a DIY job. But let’s be real—it’s just not working. That’s where I come in. A professional. I’ve created tip sheets and easy-to-follow processes to take the stress out of it all.

I’m all about injecting personality into brands and bringing them to life in a bold, modern, and fun way. So if your business is crying out for a refresh, or you’re just starting out, let’s work together and make it happen.

HOW CAN I HELP YOU

Website Design on the northern beaches sydney

WEBSITE DESIGN

Need a new website? Or time for a refresh? Check out my website packages and let’s get started.

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Logo and Branding for those starting out

LOGO & BRANDING

Starting out? Or need a refresh to your existing logo and brand identity? I can help you, here’s how.

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A cartoon-style crown with pink and black outlines, decorated with a pink star and sparkles, and a pink-tipped pencil underneath.

DESIGNER IN A DAY

For those that need an extra set of hands. Finally tick off your ‘To Do’ list with a professional designers touch.

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I’VE ALREADY HELPED LOTS OF BUSINESSES BRING THEIR VISION TO LIFE

  • A thank you message from NSW Health praising Sam for their design skills and patience, with highlighted words 'Thank you', 'we love it!'
  • A thank you message from Nina, Jumbo Floc, expressing gratitude for help and mentioning specific requests that were nailed and understood. The message is on a light background with some words highlighted in pink.
  • A thank you note with highlighted text, expressing gratitude and happiness, signed by Josh from Reed Consulting.
  • Customer testimonial for Chelsea Sales highlighting her friendly nature and quick understanding, with her name at the bottom.

SOME OF MY WORK

My work blog
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WHO I WORK WITH

I’ve worked with business owners from all kinds of industries, and they all want the same thing—a website and brand that feels like them. Something that shows off their personality and makes their people say, ‘Yes, this is exactly what I’ve been looking for.

A cartoon girl with black hair, wearing a red hat and red sweater, smiling and talking.
Animated girl with curly black hair, wide eyes, wearing an orange top, red cape, pink polka-dot shorts, and striped socks, lying on pink bedding with arms raised.
Cartoon of a girl lying on her back holding a rattle. She is pink, with blonde hair, against a pink background, and has a red blanket covering her lower body.
Cartoon girl with red hair, wearing sunglasses, a pink bikini top, and a red headband, standing with her hand on her hip against a pink background.
Cartoon of a boy with dark hair, wearing sunglasses and an orange hoodie, against a pink background.
 

THE PROCESS

I understand that projects can get overwhelming especially when you’re trying to do everything yourself. I’m here to help and want to make the process as easy as possible.

  • Every project starts with a consultation to better understand your project needs and goals. I will either meet over Zoom or for coffee and have a chat about what you’re after and how I can help.

  • The nitty gritty. Once the consultation is complete and we both think we’re a design match then I send over paperwork to you via email. This will include project timelines, brief, contract, tip sheets.

  • This is the fun part! Once I have your completed brief and all the details are filled out I begin the design process. A few rounds of back and forth will happen in this process to ensure you’re happy and the designs meet your project expectations.

  • Woohoo!! Once you get to this part your website or branding has been signed off by you and it’s ready for the world to see. I will give you a custom website tutorial on how to manage your site, or if its a logo I will package all the designs up in a neat and tidy folder for you.

 
 
 

BRANDING PACKAGES

Starting and growing a business is hard enough, your branding shouldn’t make it harder. That’s why I created brand packages: to give business owners everything they need to look professional, consistent, and memorable, without the guesswork.

Pink advertisement for a Business Starter Kit priced at $2000, with a lightning bolt icon, and text describing the kit's features and a two-week timeline.
Pink and white graphic of a shooting star with the text 'Business Growth Kit $2300' and a description of the kit's features, including logo refinement, updated brand colors and fonts, style guide, and social media templates, with a timeline of 2 to 3 weeks.
Black promotional graphic displaying a white construction helmet and the text '$2300' for a Tradie Brand Kit, which includes logo, color palette, fonts, and social media templates, with a two-week timeline.

LET’S ADD SOME SPICE TO YOUR BRAND?

Book your call today and let’s start with a chat to find out about your project.

Contact me
Illustration of a woman with blonde hair wearing sunglasses and red earrings, set against a pink oval background.

say hello @hellolittlesam

Something I am consciously trying to do as I juggle my role as a mum, creative freelancer and working part time. > I’m looking at what really matters for my business and how important it is to truely follow those deep burning desires to st
From my office to yours, happy Wednesday everyone 🤍 xx
Guilty ✨✨💕 😌 the bond is too strong. #coffeeforlife
One more because I’m on a roll 😋 ✌🏽✨ - Check out my logo and branding packages under Services ☝🏼☝🏼 in highlights ☺️✌🏽 #logodesign #logosydney #brandingdesigner #squarespacefluidengine #websitedesigner #websitedesign #graphicdesignsydne
Responsive Website Design - with 50% of viewers checking out your website on mobile it’s so important that everything is pixel perfect across all platforms. I’m not going to lie but if something frustrates me on a website I’ll jump